Welcome to morar

Brands are often an organisation's most valuable asset. Building strong brands requires accurate information, creativity and commitment.

We are an international consultancy that specialises in measuring and advising on brand performance. Our experience, expertise and industry-leading methodologies provide managers with the insight and ideas to grow the value of their brands.

Our key values are Depth, Clarity and Openness. We apply these values to our service & end-products. Read More...


Morar has representation in London, New York and San Francisco; and long-established partners in Melbourne, Johannesburg and Delhi

Cross-functional team

We are an experienced team of researchers, consultants, strategists and software developers; together, bringing a fresh perspective to brand management challenges

- Roger Perowne, Director